Founder Reality Check
Program

Prepare the business for sale — before it hits the market.

A buyer doesn't buy potential. They buy proven numbers, documented systems, and a team that stays after you leave. This program prepares the business so you negotiate from a position of strength, not reactively.

See the topics
6topics
14days
42hours
1-on-1personal work
Who it's for

For business owners ready for the next step.

✓ You're considering a sale

Within the next 6–36 months.

✓ You want a better negotiating position.

Without surprises or pressure.

✓ You don't want to lower the business's value

Because of a lack of preparation.

A buyer pays for what's certain — not for what's possible.

What made the business successful — your constant presence — is exactly what the buyer sees as risk and asks for a discount on.

The path through the program

Six topics — from a value story to documented systems.

01

The value story

The story · a realistic starting price · three types of buyers

02

Independence from the owner

Second-in-command · knowledge transfer · 90-day plan

03

Defensible market position

Concentration · competitive advantage · barriers to entry

04

Prepared financials

Standard reports · three-year plan · risk areas

05

Predictable and transferable revenue

Relationships · contracts and subscriptions · transferability

06

Documented systems

Procedures · transition plan · structure

What you get

A package that carries with you through buyer conversations.

  • A 75-page working handbook — stays with you
  • A financial package ready for a buyer
  • A concrete 90-day preparation plan
  • A value story and a realistic starting price
  • Dependence and concentration risk template
  • Digital toolkit — templates ready to apply
How it works

14 days × 3 hours, 42 hours total.

Schedule a 30-minute meeting.

Just a conversation about whether the program is the right fit for your business. After the call you get a recommendation for the next steps.